Scaling Customer Service When Tax Season Demand Surged
A leading tax preparation software company needed to scale beyond forecasts as customer demand accelerated. Working Solutions rapidly expanded capacity across critical support channels while maintaining service quality and satisfaction.
Support Hours During Peak Season
Exceeded the initial request hours of 61,000
NPS Score
Exceeded the client’s 50-point satisfaction target.
Staffing Levels
Rapidly expanded capacity as peak-season demand increased.
Scaling Support for an Unpredictable Tax Season
A leading tax preparation software, encountered significant challenges. In a stroke of innovation, they partnered with Working Solutions, the industry-leading customer support outsourcer, to find a solution. This case study delves into the problem our client faced, the groundbreaking solution provided by Working Solutions, and the transformative impact of this collaboration.
Coverage, Pricing, and Deductible Changes
With ever-evolving coverage options, we ensure your policyholders stay updated.
Our team manages changes in coverage, pricing, and deductibles, guaranteeing your customers are always well-informed.
Premium Increase Management
When premium increases raise concerns, our knowledgeable agents step in. We assist callers with enrollee changes, address updates, coverage adjustments, and billing alterations.
Our agents excel at implementing upselling and cross-selling strategies to retain customers even in the face of premium hikes.
The Challenge: Customer Demand Exceeded Forecasts
Our client aimed to create a middle tier of tax preparation assistance, bridging the gap between product and domain support. This new tier was designed to help users who needed assistance with the product while encouraging them to use our client's complete tax preparation services. However, they faced several challenges:
Unexpected Volume: The volume of users needing assistance was much higher than anticipated, especially in the middle tier.
Staffing Issues: They needed help hiring and managing the staff to handle the increased volume.
Complex Call Types: The calls were often complex, requiring skilled support agents to handle them effectively.
The Solution: Flexible Customer Service Built to Scale
Working Solutions combined proactive recruiting, workforce planning, and flexible capacity to respond as tax-season demand increased.
Proactive Workforce Planning
Rapid Scaling
Experienced Seasonal Support
Multichannel Customer Support
Supported customers across phone, chat, desktop, and specialized inquiries.
The Results: Scaling Beyond the Original Forecast
The collaboration between our client and Working Solutions yielded impressive results:
38% of Network Volume Managed
Working Solutions grew from an initial 18% allocation to 38% as demand increased.
70% of Escalation Contacts Supported
The team became the primary escalation partner despite an initial expectation of 30%.
1M+ Customer Interactions
More than one million customer interactions were supported during the season.
Expanded Multichannel Support
Working Solutions became a leading contributor across chat, desktop, and specialized fraud-related support.
Flexing On-Demand
- Forecast locked 30 days prior, flashed up same week, and flexed actuals same day.
- Super Bowl advertising drove real-time volume.
- Our team ensured strong staffing on critical marketing event.
- Realtime flex request started at 5:30pm.
Our partnership exemplifies how effective outsourcing can address unexpected challenges and improve customer satisfaction. By leveraging Working Solutions’ expertise in flexible staffing and complex call handling, they successfully navigated a challenging tax season, maintaining high customer satisfaction and operational efficiency.
Built for Demand That Doesn’t Follow the Forecast
Peak seasons do not always follow projections. Flexible customer service capacity helps organizations respond to unexpected demand without disrupting operations or compromising the customer experience.
Working Solutions helps organizations build scalable contact center capacity for seasonal peaks, unexpected volume and other critical moments.
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